Reports of shoppers and merchandise being trampled reigned across the internet today as the Black Friday rush began.

In NY, two fights broke out and a woman was trampled near the electronics department just after a sale in that department was announced on the loudspeaker.

A few minutes after a Victoria’s Secret opened in Cleveland, police were called in to contain a riot. “It was a free-for-all,” she said. “There were slippers and underwear flying in the air. That place was dangerous, violent, and I don’t think I’ll ever do that again.” shopper Keturah-Kishon Minley told Cleveland.com.

A grandfather, reported to be trying to protect his grandson from being trampled, was allegedly beaten by a policeman after placing a video game in his waistband so he could use both hands to lift his grandson up.

A Black Friday shopper in California was shot and is now hospitalized in critical but stable condition, according to the Washington Post, after an attempted robbery in a Walmart parking lot at 1:45AM.

Also in California, a woman reportedly attacked other shoppers with pepper spray to keep other shoppers away from a deal on Xbox 360’s she wanted first dibs on. Police said 20 people received minor injuries during the incident. At publication time, police were still searching for the woman and the three children she had with her.

Despite the chaos, or maybe because of it, stores are reporting brisk business. Fox News stated in a story this afternoon that there are indications this may be a recording breaking Black Friday, easily topping expectations. However, it will be a few days before the numbers start coming in to confirm that.