If Facebook users were at odds with the changes they woke up to on Wednesday, reports show that Thursday brought even more changes that caused more outrage.
Some say the changes are confusing at first, but that most users get used to them sooner or later. Others are outraged to see changes on Wednesday and then more changes appear on Thursday!
Home pages changed to show “top stories” at the top of the page, and then “recent stories” that appear in chronological order to mention just a few new looks. As if that weren’t enough, the very next day brought even more changes and new ways to share content.
Much of these changes were met with a negative reception, but despite the reported moaning and groaning by the users, Facebook will continue to change. Why? Because, as it is described by online news sites, “if it doesn’t, Facebook could go the way of MySpace the once-great social network that even Justin Timberlake’s stake in the network seems unlikely to rescue.”
Mike Schroepfer, Vice President of Engineering at Facebook explains that the latest changes are “tailored at making sure this news feed is what you want to see.”
The idea of a social network is reported to be changing all the time in order to keep users coming back on a regular basis. The original social networks simply put people in touch with each other through the individual profiles that often brought together long lost family and friends. Users were able to send and receive status updates in order to keep up with what everyone was seeing, doing, and going.
Now, the network has added help for companies to be more involved socially. Companies and consumers gain a strong connection to businesses, entertainment and other goings on that are mutually interesting.
Facebook has maintained that changes are made to keep users interested and involved. They report that many of the changes are actually as the result of users’ requests. They explain too that the company does study activity on Facebook to determine what additions or changes people might enjoy using.
They report that privacy advocates insist that the social network encourages people to share their habits, hobbies, philosophies, etc., which gives advertisers an advantage as to who and how to target potential buyers. It contends that to an extent, this is true but Facebook believes that the more their users enjoy the site, the more they will linger there.
The fact is that there is no way to “please all of the people all of the time” but reports show that it’s all been good for business – even with complaints from those who will protest.
Reported by the research firm, eMarketer, Facebook is expected to bring in $3.8 billion in worldwide advertising this year and $5.8 billion in 2012.
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