Target announced today its next fashion collaboration for Spring 2014 with European designer Peter Pilotto and noted the collection will be available worldwide.
Women’s apparel, accessories, and swimwear will comprise the collection with the majority of items retailing for less than $60.
Peter Pilotto for Target will be available February 9, 2014 at most U.S. and Canadian Target stores in addition to Target.com.
In a boon for international fans, a select number of pieces from the collection will be available to customers across the world through online luxury retailer Net-A-Porter.com.
Net-A-Porter.com offers express shipping worldwide to 170 countries.
Images of the collection weren’t released yet, however Target says, “Peter Pilotto for Target exemplifies the designers’ distinct aesthetic, combining hyper-real digital prints in striking blues and greens and warm reds and oranges.”
Close to 70 items featured in the collection include “chic dresses, flattering skirts and versatile swimwear that can be mixed-and-matched”, according to Target.
Apparel and swimwear prices will range from $14.99 to $79.99 while accessories will range from $16.99 to $39.99.
The brand’s designers, Peter Pilotto and Christopher De Vos, are well-known in the London fashion scene having received numerous British fashion awards.
Trish Adams, senior vice president of apparel and accessories for Target says, “Peter and Christopher have a rare talent for capturing the essence and energy of London in a way that’s completely universal in its appeal.”
The designers touted the accessibility of their collaboration and Pilotto noted that, “By working with Target, we’re able to broaden our reach and bring our design aesthetic to an entirely new audience.”
De Vos said, “This is a pivotal moment for our brand. Our collection for Target embodies the elegance and spirit of our own line, but makes it accessible to everyone.”
A video with glimpses of the fabric prints featured in the Peter Pilotto for Target Spring 2014 collection can be seen at: http://abullseyeview.com/peter-pilotto-for-target-spring-2014/.